How It All Started
In 2008, Stephan began developing internal AdWords training programs. The objectives of these programs were to teach agency staff AdWords basics, how to use AdWords effectively, and how to prepare for the official Google AdWords certification exams.
Over time, these approaches laid the groundwork for what would eventually become the master plan for PPC University’s unique style of instruction.
Positioning You for AdWords Success
Continuously tweaking knobs and turning the levers of PCC education, we calibrate learning solutions to meet the evolving needs of PPC Professionals. Moreover, with our focus on trial and success, we pinpoint learning solutions poised for your AdWords advancement.
Our Approach to PPC Learning
- We improve upon successful models of learning and toss out outdated approaches.
- Our PPC Experts periodically review and update our online course material.
- We listen and engage with PPC learners to understand their needs.
At PPC University, we want you to enjoy PPC learning just like we have for the last 9 years — and we know that — with the right approach, you will.