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State-Of-The-Art Exam Preparation

PPC University’s Display Advertising exam preparation course has been designed with one simple goal in mind: to prepare you for the successful completion of the Google Display Advertising exam in the best possible manner.

Course Syllabus

  • About the Google Display Network
  • Where ads might appear in the Display Network
  • About contextual targeting
  • About the Display Network ad auction
  • About “Search Network with Display Select”
  • Create an effective mobile site

  • About campaign settings
  • About the AdWords Ad gallery
  • Bidding features on the Display Network
  • Choose a bid for your Display Network campaign
  • Bid on viewable impressions using viewable CPM
  • About Enhanced CPC (ECPC)
  • About bid adjustments
  • About automated bidding
  • Create dynamic display ads
  • Create a Lightbox ad
  • Lightbox ad requirements
  • Editorial
  • Fix a disapproved ad or extension

  • Targeting settings on the Display Network
  • About managed placements
  • Target content about relevant topics
  • About negative keywords
  • About language targeting
  • About ad scheduling
  • About device targeting settings
  • Display Planner basics
  • The Display Network tab

  • About targeting your ads by audience interests
  • About similar audiences on the Display Network
  • About demographic targeting
  • About remarketing
  • Use dynamic remarketing to show ads tailored to your site visitors
  • Create a feed for your dynamic display ads

  • Drive sales and generate leads
  • Increase brand awareness
  • Evaluate ad performance on the Display Network
  • Account, campaign, and ad group performance
  • Explore your data on the Campaigns tab
  • Optimize Display Network ads and campaigns
  • Tips for creating effective display ads
  • About automatic targeting in Display
  • About conversion tracking

Key Features

Enrolling in any PPC University’s Exam Preparation Courses assures you a cutting-edge learning experience.

We structured the  Display Advertising exam practice topics and question bank to match Google’s own syllabus. This gives you the chance to work alongside official Google study guides.

PPC University regularly updates question banks, answer choices, and interactive feedback. You can rest assured that you’re reviewing in the best way possible.

To help you become familiar with the official exam, PPC University’s Display Advertising final mock exam closely mimics the look and feel of the Google exam.  From question presentation down to difficulty level, enrolling in this course will give you an accurate simulation of the Google Display Advertising exam itself.

PPC University provides clear and concise feedback to students. Plus, it also incorporates links to study materials from external authoritative references (Google itself included) to further clarify the answer.

The PPC University grading system evaluates your progress not only on course level, but also for each course topic and provides you with a clear review of what areas need improvement.

Practice Exam Questions and Quizzes

As soon as you enroll in the Display Advertising exam preparation courses, you’ll gain unlimited access to more than 100 exam questions including 400+ multiple-choice and true/false answer selections. You also have access to 6 comprehensive quizzes that test your knowledge in each of the 6 topics covered in Google’s Display Advertising Exam. You may want to answer exam questions over and over again, until you know them by heart.

Also, this course offers a dynamic and detailed feedback system which allows you to track which areas need more improvement. After answering each question, you will be presented with the correct answer instantly and an accompanying explanation.

For further reading and study, access to official Google Study Guides and other related resources are also included. This allows you to have an in-depth understanding of each question’s core concepts.

With this training structure, you’re offered the opportunity to feel confident about mastering Google’s Display Advertising exam.

Comprehensive Final Mock Exam

To thoroughly test all that you’ve learned, a final mock exam is made available to you. The final mock exam mimics the Google Display Advertising exam to a T. This gives you the chance to estimate how well you’d do at the official Google Display Advertising exam:

In the Google Display Advertising exam you will have 120 minutes to complete the entire exam. The same is the case for PPC University’s timed final mock exam.

The Google Display Advertising exam  displays slides with 100 questions one by one. The same is the case for PPC University’s final mock exam.

In the Google Shopping Advertising exam it is not possible to skip questions or go back to previous questions. The same is the case for PPC University’s final mock exams.

In the Google Shopping Advertising exam, you’ll have to get a grade of at least 80% to pass (that’s generally considered a B minus or B-). In the PPC University final mock exams, we recommend you get a score of 87% or higher (generally considered a B plus or B+) before setting out to take the official Google exam.

In case you don’t succeed the Google Shopping Advertising exam you’d have to wait a minimum of 7 calendar days before you take the exam again.  You can immediately retake the final mock exam with PPC University.

Impressive Question Bank

PPC University’s Display Advertising exam practice course features 6 topic-level quizzes with 100+ questions and 400+ multiple-choice and true/false answer selections.

The multiple-choice and true/false questions and answer selections have been written to mimic the style, difficulty and format of the official exam as closely as possible.

The structure of the question bank precisely matches Google’s Display Advertising exam study guide, giving students access to Google-approved learning guides.

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Course Benefits

Superior Success Rates

96.3% of all PPC University students that completed all exam prep questions and passed the comprehensive final mock exam also passed their Google AdWords exam on their first attempt.

Up-to-Date Exam Material

PPC University regularly updates question banks, answer choices, and interactive feedback. You can rest assured that you’re reviewing the material in the most optimal format possible.

Concise Answer Explanations

PPC University provides clear and concise feedback to students. Plus, it also incorporates links to study materials from external authoritative references (Google itself included) to further clarify an answer.

Parallel Curriculums

We structured the practice topics and question bank to match Google’s own syllabus. This provides you the opportunity to work alongside official Google study guides.

See what former studens have to say

"PPC University not only allowed me to successfully pass official Google AdWords Certifications with great ease, but I was also able to improve my knowledge based on the incredibly detailed answer feedbacks and the links for further reading that are provided for each exam question. The end result is a dream come true: I was recently hired by Shopify to be part of their PPC & SEO team!"
Andrès Galvis, Shopify.com PPC & SEO team, Toronto

"...I found that none of the other options out there are as detailed and as thoroughly thought through as PPC University's preparation exams... I've even come across a few online sources that provide outright false answers to AdWords exam questions!"
Alexander Boulanger, PPC Consultant, San Francisco

"It took me over 6 months of intense studying, reading, and doing "trial campaigns" on my own with AdWords in preparation of my first two Google exams (AdWords Fundamentals and Search) — and I did not pass at my first attempt! PPC University cut that time down to two months only — and I passed both!"
Sandra Tariob, Business School Graduate, Montreal

Course Features

Simply The Best AdWords Certification Mock Exams Money Can Buy

Up-to-Date Course Material, Syllabus Matching, Instant Feedbacks, Huge Time Savor, Affordable.

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