Google Ads Search Exam Preparation Course
Next Cohorts Open In 2024
What you get?
The Google Search Advertising exam preparation course has been designed with one simple goal in mind: to help you become familiar with important concepts of search marketing while preparing you for the successful completion of the Google Search Advertising exam at the same time.
Newly Certified PPC Marketers
Have Become a Hot Commodity (TESTIMONIAL):
“Shopify found me interesting because of my strong knowledge in PPC…. I’ll be joining their PPC and SEO department.”
Key Features
Enrolling in the Google Certified Digital Marketer program assures you a cutting-edge learning experience:
Parallel Curriculums
We structured the Google Search Advertising exam practice topics and question bank to match Google’s own syllabus. This gives you the chance to work alongside official Google study guides.
Up-to-Date Exam Material
PPC University regularly updates question banks, answer choices, and interactive feedback. You can rest assured that you’re reviewing in the best way possible.
Identical Exam Format and Difficulty Level
To help you become familiar with the official Google certification exams, Google Certified Digital Marketer certification mock exams closely mimic the look and feel of the original Google exams. From question presentation down to difficulty level, enrolling in the Google Certified Digital Marketer program will teach you the ropes of digital PPC marketing and give you an accurate simulation of the Google Ads certification exams.
Concise Answer Explanations
PPC University provides clear and concise feedback to students. Plus, it also incorporates links to study materials from external authoritative references (Google itself included) to further clarify the answer.
Interactive Grade book
The PPC University interactive grading system evaluates your progress not only on course level, but also for each course topic and provides you with a clear review of what areas need improvement.
Good to Know: The Google Ads Search Advertising certification exam prep course helps you understand important concepts of search marketing while preparing you for the successful completion of the Google Search Advertising exam at the same time. This course covers basic and advanced concepts, including best practices for creating, managing, measuring, and optimizing search ad campaigns across the Search Network. The Google Search Advertising certification course is part of the Google Certified Digital Marketer Program. Achieving Google certification status serves as an ideal solution for people wanting to change career, find a new job or build a 6-figure digital marketing business working from home.
PPC University uses practice testing to help you learn the ropes of digital PPC marketing while preparing you for the successful completion of Google Ads exams at the same time. Practice testing is by far the most effective teaching technique compared to any traditional learning method.
Click on any of the three buttons below to access new information about practice testing from cognitive and educational scientists:
Practice Exam Questions and Quizzes
Unlimited Access to All Questions
As soon as you enroll in the Google Search Advertising exam certification course, you’ll gain unlimited access to more than 250 exam questions including 1000+ multiple-choice and true or false answer selections. You also have access to 34 comprehensive quizzes that test your knowledge in each of the 34 topics covered in the Google Search Advertising Exam. You may want to answer exam questions over and over again, until you know them by heart.
Interactive Feedback
Also, this course offers a dynamic and detailed feedback system which allows you to track which areas need more improvement. After answering each question, you will be presented with the correct answer instantly and an accompanying explanation.
Additional Resources
For further reading, access to official Google study guides and other related references are also included. This allows you to have an in-depth understanding of each question’s core concepts.
With this training structure, you’re offered the opportunity to feel confident about mastering the Google Search Advertising exam answers.
Comprehensive Final Mock Exam
To thoroughly test all that you’ve learned, a final mock exam is made available to you. The final mock exam mimics the Google Search Advertising exam answers to a T. This gives you the chance to estimate how well you’d do at the official Google Search Advertising exam:
Timed Exam
In the Google Search Advertising exam, you will have 75 minutes to complete the entire exam. The same is the case for PPC University’s timed final mock exam.
Identical Question Display
The Google Search Advertising exam displays slides with 50 questions one by one. The same is the case for PPC University’s final mock exam.
One-Shot Only
In the Google Search Advertising exam it is not possible to skip questions or go back to previous questions. The same is the case for PPC University’s final mock exams.
Higher Exam Passing Grade
In the Google Search Advertising exam, you’ll have to get a grade of at least 80% to pass (that’s generally considered a B minus or B-). In the PPC University final mock exams, we recommend you get a score of 87% or higher (generally considered a B plus or B+) before setting out to take the official Google exam.
No Retake Restrictions
In case you don’t pass the Google Search Advertising exam you’d have to wait a minimum of 24 hours before you take the exam again. You can immediately retake the final mock exam with PPC University.
Impressive Question Bank
Topic Quizzes and Questions
PPC University’s Search Advertising certification course features 34 topic-level quizzes with 250+ questions and 1000+ multiple-choice and true or false answer selections.
Like the Real Thing
The multiple-choice and true or false questions and answer selections have been written to mimic the style, difficulty and format of the official exam as closely as possible.
Identical Structure
The structure of the question bank precisely matches Google’s Search Advertising exam study guide, giving students access to Google-approved learning guides.
COURSE CONTENT
SCH-Module 1. Search Fundamentals Review
YOUR PROGRESS
COURSE INCLUDES
10 Course Modules
38 Study Quizzes
Course Certificate
TESTIMONIAL : How Andrés got hired as a PPC Marketer by e-commerce behemoth Shopify after completing the PPC University course program
Welcome to the Google Ads Search certification course!
The Google Ads Search certification course covers basic and advanced concepts, including best practices for creating, managing, measuring, and optimizing search ad campaigns across the Search Network.
What’s included in this course?
With this course, you start to take a deep dive into Search Engine Marketing. Search Engine Marketing was invented by Google and it represents the basis of its colossal fortune – over 100 Billion $ in annual ad revenue, to be precise.
The Google Ads Search certification course prepares you for passing the official Google Ads Search certification Exam.
7 Study Quizzes
SCH-Quiz 1.1 Organizing campaigns and ads in your account
SCH-Quiz 1.2 Using keyword matching options
SCH-Quiz 1.3 Using broad match
SCH-Quiz 1.4 Using broad match modifier
SCH-Quiz 1.5 Account, campaign, and ad group performance
SCH-Quiz 1.6 Understanding ad position and Ad Rank
SCH-Quiz 1.7 Actual cost-per-click (CPC)
SCH-Module 2. Ad Formats
YOUR PROGRESS
2 Study Quizzes
SCH-Quiz 2.1 Ad Formats
SCH-Quiz 2.2 Ad Extensions
SCH-Module 3. Ad & Site Quality
YOUR PROGRESS
4 Study Quizzes
SCH-Quiz 3.1 Check and understand quality score
SCH-Quiz 3.2 Understanding landing page experience
SCH-Quiz 3.3 Create an effective mobile site
SCH-Quiz 3.4 About invalid traffic
SCH-Module 4. Google Ads Tools
YOUR PROGRESS
6 Study Quizzes
SCH-Quiz 4.1 Overview of Google Ads tools
SCH-Quiz 4.2 See your account history
SCH-Quiz 4.3 Keyword tools
SCH-Quiz 4.4 Targeting tools
SCH-Quiz 4.5 Bidding and budgets tools
SCH-Quiz 4.6 About Google Ads Editor
SCH-Module 5. Performance Monitoring and Reporting
YOUR PROGRESS
3 Study Quizzes
SCH-Quiz 5.1 Introduction to Google Ads reporting
SCH-Quiz 5.2 Interpreting Google Ads reports
SCH-Quiz 5.3 Additional performance insights
SCH-Module 6. Optimizing Performance
YOUR PROGRESS
5 Study Quizzes
SCH-Quiz 6.1 The Opportunities tab
SCH-Quiz 6.2. Campaign Experiments
SCH-Quiz 6.3. Using custom ad scheduling
SCH-Quiz 6.4. Using keyword insertion
SCH-Quiz 6.5 Get ideas to improve your account
SCH-Module 7. Performance, Profitability, and Growth
YOUR PROGRESS
4 Study Quizzes
SCH-Quiz 7.1 Budget growth
SCH-Quiz 7.2 Bidding for performance
SCH-Quiz 7.3 Profitability and lifetime value
SCH-Quiz 7.4 Google Ads Recommendations page
SCH-Module 8. Google Ads API
YOUR PROGRESS
2 Study Quizzes
SCH-Quiz 8.1 Google Ads Application Programming Interface (API)
SCH-Quiz 8.2 Benefits and Languages
SCH-Module 9. Google Ads Network
YOUR PROGRESS
2 Study Quizzes
SCH-Quiz 9.1 Google Ads Functions and Benefits
SCH-Quiz 9.2 Using Performance Planner
Final Mock Exams – Google Ads Search
YOUR PROGRESS
3 Study Quizzes
SCH-SEARCH Advertising Mock Exam (July 2020)
SCH-SEARCH Advertising Mock Exam (November 2020)
SCH-SEARCH Advertising Mock Exam (May 2021)
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